PERSONAL ACCOUNT OF THE OWNER OF THE INVESTMENT COMPANY
Cooperation period: August 2020 to February 2021
Personal account of the owner of the investment company @vzprof and creation of a new account @zolotukhin_impact

Project features:

Young investment company owner

Strong distrust of all new names among potential shareholders and investors

Services:

Developed content considering the interests, fears, and pains of potential investors

Worked to increase a strong personal brand and company awareness (the company is planning an IPO) and target audience objections

Bringing the team and expertise of the owner to the forefront

Сopywriting for e-mail newsletters about the new investment projects and for advertising campaigns

Leading communications with portfolio companies and creating news content about them

Сopywriting of the expert materials for the company's website and target media

Developing interview questions for opinion leaders in the investment field

Organized and monitored the collaborations with brands